In Occult Symbolism In Corporate Advertising, Jackie explores how esoteric symbols, which might normally be positive and uplifting, appear in corporate branding and advertising for the subversive purpose of mind control and persuasion.

This short exposé was heavily inspired by a presentation entitled The Hidden Persuaders: The Subversive Use of Sacred Symbolism in the Media by Michael Tsarion and by the book The Hidden Persuaders by Vance Packard, which both examine how the marketing teams of mid-century Madison Avenue and the contemporary advertising industry have wielded archetypal imagery, color, and other forms of symbolic language to influence perception.

This video marked the beginning of Jackie’s public exploration into symbolism, consciousness studies, and the dark occult. These are among her favorite subjects to study and share with other curious students.